Content Creation
Content marketing is a type of marketing strategy that involves creating and distributing valuable, relevant, and engaging content in order to attract a targeted audience and encourage them to buy. It is also often referred to as a digital marketing strategy, as much of content marketing is now created and shared online.
This form of marketing doesn’t explicitly promote a brand but, instead, stimulates consumer interest in its product or service. The idea is that the more value you offer consumers in the form of expert knowledge, the more you’ll entice them to purchase your product.
